Q: What first drew you to this kind of work and how did you start?
A: I first started styling in London - I worked on a fashion magazine as the styling assistant and then I went freelance and started styling many female celebrity shoots. I did that for 20 years in London and then I moved to Australia. Since being here I’ve sort of concentrated more on design collaborations and content creation but I still do a little bit of styling here and there.
Q: What is your creative process?
A: So my creative process if I’m really, really honest is very last minute, that’s how my brain works, and it’s very reactive to my surroundings and how I’m feeling and it’s probably all bit random. Sometimes I wake up in the morning with a song in my head and that song will sort of filter into my work somehow or I’ll go for a walk and I’ll see an old man wearing a cool t-shirt and think that’s a really cool look, so I’ve sort of always been influenced by my surroundings.
Q: How does your creative practice intertwine with your personal life?
A: As a stylist my creative practice didn’t really merge with my personal life but since becoming a mother I have sort of not worked as much and the projects I am working on now are things I really want to be involved in and sort of feel very true to myself and how I want to shape my life - and my life for myself and my son. My creative practice now is intrinsically linked to my personal life because everything I wear and see I post about - it’s very authentic and if I’m experiencing something then I will sort of write about it in my substack or I will put a link to something I’ve found online that I really love on Instagram. I’m struggling to say everything is intrinsically linked because it just has to be – there is nothing premeditated about what I do at all, you know I’ll see something I like and I’ll share it. My creative practice is very authentic and spontaneous because it is intrinsically linked with my daily life - it is the clothes I’m wearing every day that I put on and want to share, whether it’s a great t-shirt or trainers or a great brand I discovered and I guess with the Instagram platform, you used to share it just with your friend group but now you can share it with a wider audience.
Q: What are your thoughts on sustainability in fashion?
A: I think for a long time I’ve followed the ethos of buying less and wearing more and I’ve found that through the years of styling people's wardrobes and going in and seeing the biggest problem is that they have too many clothes to wear and my job - and one of my favourite parts of my job - would be to edit out everything they weren’t wearing and we would send it to charity shops. And by filtering out everything that didn’t serve them or their style they could make up more outfits because they could see clearly what they did have in their wardrobe. So I think that lends it’s self really well to sustainability – my view is you should sort of invest in pieces, not really invest cause I think that term is really thrown around a lot, but if you find a really great pair of black trousers get a really great pair of black trousers and stop the search cause you’ve got the pair and the box is now ticked. Don’t be influenced by what people are trying to sell you but fashion - and I probably shouldn’t say this - is a selling vehicle so obviously with my own wardrobe when I buy pieces it’s because I know that by buying that trouser it will open up lots more outfit options for what I own already or the other side of it I buy things I really really love and you keep them forever - it might be pieces that you buy on holiday. That’s how it works for me. My brain sort of switches off from work mode but those are the pieces that I will buy and wear so much because I love them. So, I think you either buy with the view to what’s going to give your wardrobe more milage or you buy something because you can’t live without it and it brings you joy.